Editorial Note
We here at Signal and Circuit are proud to announce that our founder, Jeremy Pretty, has been promoted to Chief A.I. Officer at PMAT Inc.
Titles alone do not mean much in A.I. right now. Plenty of organizations can announce a strategy, spin up pilots, and flood internal reporting with activity that looks impressive until someone asks what actually changed. What makes this appointment worth noting is the philosophy behind it: A.I. should be used ethically, deployed strategically, and judged by whether it creates durable value for the people doing the work.
Why This Matters
Signal and Circuit has always taken a dim view of tokenmaxing, the habit of confusing volume with value. More prompts, more calls, more dashboards, and more spend do not automatically add up to a smarter organization. In many cases, that behavior gets a company dangerously close to zero practical A.I. return, because the system is optimized around visible activity instead of better decisions, faster execution, or stronger institutional judgment.
Jeremy's promotion matters because it puts someone in the role who understands that the real work is governance, prioritization, and operational discipline. Ethical A.I. use is not a branding line. It means choosing where automation helps, where human review remains necessary, where oversight has to be explicit, and where an organization should refuse to pretend a model is creating value when it is merely consuming tokens.
What Changes Next
At PMAT, that kind of leadership should translate into clearer standards around where A.I. belongs, how success is measured, and which uses deserve to scale. The point is not to be anti-A.I. or anti-automation. The point is to be anti-waste, anti-hype, and anti-performative adoption. A mature A.I. strategy should improve outcomes, reduce friction, and make the organization more capable than it was before.
That is why this promotion feels significant to us. It recognizes a builder's approach to A.I., one that is skeptical of noise, serious about ethics, and focused on practical advantage. Congratulations to Jeremy on a role that carries real responsibility and, done correctly, real leverage.